The Universities forming the KreativEU consortium agreed to the common goal of establishing a fully European University, that places the creative potential derived from Europe’s cultural heritage at the heart of its teaching, research and knowledge transfer activities. Committing to a long-term institutional, structural and strategic cooperation the partners will jointly implement an ambitious yet inclusive vision for transforming the study of culture, identity, memory and heritage for the benefit of society.  

Building upon this strong foundation, KreativEU will provide the EU with innovative concepts, methods, and solutions to address both current and future challenges, contributing to a sustainable and harmonious future for communities and the environment alike. Our comprehensive strategy endeavors to instill a profound appreciation for the interplay of cultural and ecological stewardship, positioning the alliance as a catalyst for positive transformation across local, regional, and global domains.

KreativEU recognizes the inseparable interconnection of tangible and intangible cultural heritage, as well as the interwoven nature of local and national traditions, crafts, cultural practices, and folklore. The alliance is dedicated to formulating cutting-edge educational and research programmes that reevaluate these elements and their associated ecological surroundings, the lived environment, especially in the context of the digital age. This ecocultural vision serves as the foundational principle guiding KreativEU's efforts, ensuring that its initiatives not only embrace cultural and ecological interconnectedness but also leverage digital advancements to enhance the accessibility, dissemination, and understanding of cultural heritage.  

Going beyond established approaches to cultural heritage, the novel approach of ecocultural identity brings together the research perspectives of cultural and life sciences at a crucial point, the human being, and can be described as where culture meets ecology. The ecocultural identity approach acknowledges that the environment itself and how we read it is shaped by cultural practices. Thus, the concept will foster a strong sense of shared purpose between the KreativEU members, as it provides a bridge to intensified collaboration beyond the social sciences and humanities with researchers across our institutions dealing with key global challenges such as climate mitigation, CO₂ sequestration, biodiversity loss, aging population, and the spread of zoonotic diseases.  

KreativEU is unique in its kind, offering a competitive and an attractive European education and research system, with students, researchers, academics and society, at large, cooperating within different cultures and across borders and academic disciplines.

  News & Events

June 25, 2024

ATLAS Annual Conference 2024 in Breda University of Applied Sciences, Netherlands

The Breda University of Applied Sciences in the Netherlands will host the ATLAS Annual Conference, under the theme "Leisure & Tourism 2030: navigating the future", from 25 to 28 June 2024.


May 27, 2024

Sustainable Tourism Mobility Forum, in Breda University of Applied Sciences, Netherlands

The Breda University of Applied Sciences, in the Netherlands, will host the "Sustainable Tourism Mobility Forum" on 27 May 2024.


May 20, 2024

BIP "ReThink Cities & Regions" - Opole, Poland

The Opole University of Technology, in Opole - Poland, is organising a five-day Blended Intensive Programme (BIP) on "ReThink Cities & Regions" for students. 


May 16, 2024

1st annual international KreativEU conference

KreativEU Hosts the 1st annual International Conference on Heritage, Science, and Technologies for Sustainable Preservation


January 15, 2024

Opole hosts the KreativEU consortium meeting

From 15 to 18 January, the Opole University of Technology (Poland) hosted the transnational meeting of KreativEU - Knowledge and Creativity European University.


December 18, 2023


In December 2023, the KreativEU Alliance fostered even closer involvement of students, through the organisation of eleven national focus groups and an international one.


October 16, 2023

Transnacional meeting in Tomar, Portugal

Between 16 and 18 October, the Polytechnic University of Tomar hosted the transnational meeting of the KreativEU consortium.


July 22, 2023

Erasmus+ KA2 project HERITAGE GAME approved

The project HERITAGE GAME - A gamification model for community-based heritage work (2023-1-PT01-KA220-HED-000154261), developed by the KreativEU partners within the scope of key actions 2 (Cooperation partnerships) of the Erasmus+ program, was approved for funding. 


June 30, 2023

KreativEU consortium in Camerino, Italy

On the 27th of June, 2023, the KreativEU consortium met at the University of Camerino, Italy, with all partner institutions being represented.


May 28, 2023

Valahia University of Târgoviște, Romania, welcomes the KreativEU consortium

On the 21st to 23rd of May 2023, the KreativEU consortium met in Târgoviște, at the Valahia University of Târgoviște, Romania.


April 27, 2023

6th KreativEU meeting in Trnava, Slovakia

On the 23rd to 25th of April 2023, the KreativEU consortium met in Trnava, at the Trnava University, Slovakia, with all partner institutions represented. 


March 29, 2023

KreativEU consortium in Svishtov, Bulgaria

On the 21st to 23rd of March, 2023,the KreativEU consortiummet in Svishtov, at the D. A. Tsenov Academy of Economics, Bulgaria


February 24, 2023

KreativEU consortium in České Budějovice, Czechia

On the 19th to 21st February 2023, the KreativEU consortium met in České Budějovice, at the University of South Bohemia České Budějovice, Czechia.


January 19, 2023

Transnational Meeting in Adana, Türkiye

A transnational meeting of the KreativEU consortium took place between the 15th and 17th of January, 2023, at the Adana Alparslan Türkeş University of Science and Technology (Türkiye)


September 28, 2022

1st KreativEU Transnational meeting

On 26th and 27th of September, 2022, the first transnational meeting took place at the Polytechnic University of Tomar within the scope of KreativEU, Knowledge and Creativity European University.


KreativEu Members


Polytechnic University of Tomar
University of Greifswald
Breda University of Applied Sciences
Opole University of Technology
University of South Bohemia in České Budějovice
Södertörn University
Valahia University of Targoviste
D. A. Tsenov Academy of Economics
University of Camerino
Trnava University
Adana Alparslan Türkeş Science and Technology University